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Mt Cardrona Station

Conveying the value of such a breathtaking bit of land is a pleasurable task. The tricky part is understanding the needs of the buyers and how the buying process unfolds when you have 384 hectares that’s becoming a community. A rich Brand Discovery Workshop and an open, collaborative approach enabled us to really nail down the essence of Mt Cardrona Station – it’s unique flavour, history and potential future.

Outcomes

Brand Workshop
Brand Development
Logo
Brochure
Copywriting
Website
Pitch Deck
Billboards

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Mt Cardrona Station logo

The result is a strong brand identity and a large format brochure and website that let beautiful photography captivate. The copy concept and some beautiful maps and graphs help to tell the story of this place in a way that is crisp, clear and distinctive. This understanding of the project and how it could be developed over time has had a significant impact on sales and perceived value.

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“The team at Mount Deluxe were great at explaining things along the way and taking us on the journey. We worked really well with them and the output is fantastic – it really hits the mark.”

Tom Morton – Asset & Development Manager at Morton Property Group

Give us a call to talk through your communication needs.