Capabilities

Whether you’re building a brand from the ground up, refreshing one that no longer fits, or rolling it out across multiple locations, Mount Deluxe can take you from the first strategic decisions through to delivery.

Based in Auckland and Matakana, our brand strategy and design capabilities include workshops, research, positioning, naming and Brand Story; identity design, language and campaigns; and rollout across websites, packaging, signage, wayfinding, collateral and environments.

You’ll work directly with experienced strategists and designers throughout, with trusted specialists brought in when needed. The result is one connected process, from clarity to creative and rollout.

Brand Strategy

Good brand decisions start with clarity. We help businesses define their audiences, positioning, purpose and genuine point of difference, creating a practical brand strategy that connects business goals with what customers need. It becomes the foundation for identity, communications, marketing and growth.

Brand Workshops

Providing serious insight, our Brand Clarity Workshop helps bridge the gap between business strategy and the way your brand shows up, so you can connect more clearly with the right customers. Through a private, facilitated training process, we help business owners and leadership teams sharpen their positioning, understand their audiences and agree what matters most. We also offer a Naming Workshop, guiding you through our tried and tested process to find a name that fits and can go the distance.

Identity design

Logos make our hearts sing. We’ll guide you through the creative process and create a striking mark that’s uniquely yours. The identity is the brand personality that begins to tell your story.

Brand Management

Following a brand launch or refresh it’s important to be consistent and build trust. We are your best advocate. We’ll make sure your brand’s personality stays true, and your investment is protected.

Large Scale Graphics

Need a billboard in the mountains, no problem. A display suite for a new development? No big deal. Whether it’s wrapping a car or a building, we make your vision a reality.

Corporate Communications

Consistency is key with corporate communications. Whether it’s an established brand or a start-up looking to make waves, we will always have your business goals in mind.

Graphic Design

We’re creators and advocates for everything your brand stands for. Anything graphic design happens 3-4 steps following a sound understanding of a brief and confirmed creative direction. Once we are at this stage we are in our sweet spot and have got you covered.

Packaging

Both creative and technical, packaging projects require strategic thinking all round. Every little detail will be covered from the way nutritional info is presented to the subliminal ideas behind each individual product. We’ll get you noticed.

Publications

Print was never dead. Whether it’s a one-off, a quarterly or an annual, we love the smell of ink. Let us help you clarify your message in style and get it to the people.

Advertising

Advertising campaigns benefit from strategic thinking, brand personality, great design and a consistent call to action. Once you have this, we can make sure your customers find you and love you.

Photography & Video

Imagery plays a big part in the brands we build. We have trusted partners who will tell your story in the most authentic way. Let us help capture unique imagery to communicate and celebrate your story, your product, your service, your brand.

Measurement & Analytics

With effort you’re putting into your marketing, you want to see the impact on your bottom line. We work closely with you to measure as you go and refine the message for maximum return.

Websites & Apps

Your website is your front door. From a simple one page, scrolling site to a full noise e-Commerce platform – we’ll help you through the process. A responsive, Google friendly site, combined with clear messaging will ensure your customers come back for more.

Copywriting

Tone of voice is such a key component of any brand. We have hand picked writers for everyone. Clever and considered copy will resonate with the right people in the right way. Get it wrong and you could be alienating your ideal customer.

Print & Production

We’ve been around the block a few times. As a result, we’ve got the industry nous to manage all your print and production requirements. We’re hot on quality production too. Rest assured – you’re in good hands.